The retail footwear industry is very competitive. With more and more people turning to online shopping, footwear reatilers are searching for ways to differentiate themselves. Many are implementing new technology to get more traffic to their stores. Tekscan's Charlie Malacaria, Vice President of Business Development, was featured in a Round Table discussion about the future of retail in the April 16th issue of Running Insight. He discusses the development of Teskcan's latest retail product Footprint Plus, targeted towards footwear retailers, as well as insole and footwear manufacturers.
Our goal is to help retailers compete against online retailers. We want to help them change the footwear shopping paradigm. - Charlie Malacaria
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